At Sling It! Lacrosse, I actively manage the brand's social media presence across Instagram, Twitter, Facebook, and Periscope. This includes communicating with our followers on a daily basis, customer service interactions, as well as content creation. I act as a social media coordinator, art director, and designer for our social campaigns to help our brand stand out in a crowded niche sport industry. I am also in charge of photography, and constructed a photo studio in our warehouse to do in-house product and editorial photoshoots. In return, we have seen drastic increases in mentions, retweets, and regrams from industry leaders and followers.
Since starting Sling It Lacrosse's Instagram account in 2013, I have single-handedly grown our following from 0 to 2700+ users.
Brand experience: Nike, STX, New Balance, Brine, Warrior, Under Armour